The Animal Kingdom. Now with Checkout. Watch. Learn. Shop. Give.

A joyful social platform for animals and their humans with integrated giving. Live commerce built in. Connecting the $165B+ animal and pet care ecosystem.

INVEST NOW PITCH DECK
$2.00 Share Price
$150.00 Min. Investment

ONE APP. THREE PILLARS. COMMERCE IS THE ENGINE

Reelz (Live Today)

Short-form video built only for animal and pet content. No politics, no outrage. Positive by design, and the reason people show up daily.

Fureelz Giving (Live Today)

Users choose to donate in-app to verified animal welfare partners. PetSmart Charities and Best Friends Animal Society are already receiving donations.

Fureelz Live (In Development)

Livestream commerce with checkout owned by Fureelz. A vet explaining supplements for large breeds. A trainer demoing a harness on a dog that pulls. A shelter walking you through a cat tree for a senior rescue. Learn, trust, buy. This is our signature engine and the primary use of proceeds from this raise.

INVESTMENT HIGHLIGHTS

6 reasons to invest in
fureelz

Fureelz Giving™

Fureelz is a purpose-built social platform where giving is part of the core experience, not an add-on. Users can donate directly to verified animal welfare organizations without ever leaving the app, in the same moment they engage with content. Fureelz Giving™ is live, with Best Friends Animal Society already active and more partners onboarding. Every dollar goes directly to the cause.

Welfare Partnerships

Fureelz has executed Memoranda of Understanding with PetSmart Charities, the largest funder of animal welfare in North America, and Best Friends Animal Society, which has more than two million members. These institutional partnerships provide Fureelz with credibility, co-marketing access, and a direct pathway to tens of millions of mission-aligned users who are already passionate about animals and giving back.

Fureelz Live™

Livestream commerce proven at massive scale globally, still uncracked in the U.S. for pet. Fureelz Live lets vets, trainers, shelters, and creators sell to a trusted community with owned checkout. 8% take rate. Replay Commerce extends every stream into ongoing revenue. HomeLife Brands confirmed as beta partner.

Commerce Partnerships

Fureelz is actively building its brand and commerce partner roster, with Jetty Dog on board as its first commerce partner. The platform is purpose-built for pet brands to reach a highly engaged, purchase-ready audience that already spends on their animals. Brands that come in early will help shape how commerce works on the platform, creating a first-mover advantage for partners who move now.

Organic Global Reach

Fureelz has reached 81 countries organically since public launch in April 2026. Zero paid marketing. 22.9% App Store conversion rate (industry average: 3-4%). 5-star ratings on Apple App Store and Google Play.

User Engagement

24 minutes 58 seconds average engagement time. 5.3 sessions per day per active user. 67% weekly usage growth and 37% monthly usage growth since public launch. 12% creator ratio (industry healthy benchmark: 1-5%).

This Is Not an Idea. It Is Live, Growing, and Scaling.

Live on iOS and Android across 81 countries. Zero paid marketing. 24 minutes 58 seconds average engagement. 5.3 sessions per day. And now, building the live commerce engine for the $165B+ pet economy.
INVEST NOW

OPPORTUNITY

Three Markets. One Platform. The Lane Is Open.

Fureelz sits at the intersection of the $152B+* U.S. pet and animal care industry (APPA, 2024), the $68B+ U.S. livestream commerce market (Coresight Research), and the $250B+** creator economy (Goldman Sachs, 2023).

Live shopping is proven at $682B globally. In the U.S., it is $68B and growing, still under 5.5% of total ecommerce. The biggest players are four years in. None of them are building for pet.

Fureelz is already there. Live on iOS and Android across 81 countries with zero paid marketing. 24 minutes 58 seconds of average engagement, higher than most established platforms. 5-star ratings on Apple and Google Play. PetSmart Charities and Best Friends Animal Society already receiving donations. HomeLife Brands, one of the largest pet media companies in the country, confirmed as the Fureelz Live beta partner. The audience is here. The community is here. The commerce layer is what this raise builds.

A New Category at the Intersection of Social, Commerce, and Giving

Fureelz connects the $165B+ U.S. pet industry, the $68B+ U.S. livestream commerce market, and the $250B+ creator economy. Live shopping has been proven globally but remains early in the U.S., and nobody is building it for the largest passion category on the internet. Fureelz is.
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BUSINESS PLAN

Owning Live Commerce for the Pet Economy

Live shopping is a $682B market globally and $68B in the U.S., growing at 25% a year. Whatnot alone did $8B in GMV in 2025. TikTok Shop hit $15B. And none of them are built for pet: the largest passion category on the internet, where content drives 3x more engagement at 66% lower cost than any other vertical.

Fureelz Live is our primary revenue engine. Livestream commerce built into a community that already trusts the platform. A vet explaining joint supplements. A trainer demoing a harness. A shelter walking through a cat tree for a senior rescue. Learn, trust, buy, in one place. 8% platform take rate on every transaction. Replay Commerce extends every livestream into ongoing revenue long after the live event ends. Base Case financial projections reach $4.8M in annual revenue by 2029. Marketing Accelerated reaches $40.5M.

The moat is structural, not speed. Every profile a user builds, every breed, size, age, and allergy they volunteer, sharpens the next recommendation. Credentialed shelters, vets, and trainers as hosts. First-party data returned to brand partners, the single biggest complaint sellers have about TikTok Shop. Opt-in giving at checkout that PetSmart Charities and Best Friends Animal Society have already validated. This is what neither Chewy nor TikTok will build, because neither gives an owner a reason to share it.

Live Shopping is only the beginning. Brand partnerships, advertising, creator tools, and giving fees compound on top of the same engaged audience. Fureelz is not building another social app. Fureelz is building the commerce layer for the $165B+ pet economy.

Learn more about Fureelz by viewing our Offering Circular below.

Oil Operations

access our Offering Circular to see our full business plan

OFFERING CIRCULAR

TERMS OF THE OFFERING

Maximum Offering $5,000,000
Target Offering $150,000
Minimum Investment $150
Securities Class Common Stock
Shares Being Sold 2,500,000
Cost Per Share $2.00
Broker Dealer Andes Capital Group
Transfer Agent KoreTransfer USA
Escrow Agent Encore Bank

LEADERSHIP

industry experts,
and proven leaders

Ashley Quincey

CEO & Founder

Lauren Gibbons

Marketing

Linda Launey

Customer Success

Mali Welch

Brand

Michael Allenberg

Experience Design

Rachael Stozcko

Communications

Scott Farrell

Partnerships & Giving

Key Partners

Andes Capital Group

Broker Dealer

KoreTransfer USA

Transfer Agent

Encore Bank

Escrow Agent

Frequently Asked Questions

Anyone can invest in a Regulation Crowdfunding offering. Because of the risks involved with this type of investing; however, you may be limited in how much you can invest during any 12-month period in these transactions. If you are an accredited investor (see defi nition below), then there are no limits on how much you can invest. For Non-Accredited Investors (most fall into this category) the limitation on how much you can invest depends on your net worth and annual income. If either your annual income or your net worth is less than $124,000, then during any 12-month period, you can invest up to the greater of either $2,500 or 5% of the greater of your annual income or net worth. If both your annual income and your net worth are equal to or more than $124,000, then during any 12-month period, you can invest up to 10% of your annual income or net worth, whichever is greater, but not to exceed $124,000.

An accredited investor, in the context of a natural person, includes anyone who: earned income that exceeded $200,000 (or $300,000 together with a spouse or spousal equivalent) in each of the prior two years, and reasonably expects the same for the current year, OR has a net worth over $1 million, either alone or together with a spouse or spousal equivalent (excluding the value of the person’s primary residence), OR holds in good standing a Series 7, 65 or 82 license.

After you review the offering statement and information and decide what you’d like to invest and how much, you complete the application with the requested information and electronically sign the documentation.
Andes Capital, the Broker-Dealer, reviews the information for Anti-Money Laundering and Know Your Customer type reviews
– If you pass the review, Andes Capital initiates the funds via ACH or Credit Card (or you send the wire or check if applicable)
– If you don’t pass the review, Andes Capital or the Issuer will reach out to you to update information to clear you for the reviews or otherwise
Once the funds have been cleared by the escrow agent (funds go directly there), Andes Capital will match your funds with your cleared application for investment, and issue you the stock by validating the subscription agreement and notifying the Transfer Agent to record your ownership on the Issuers capitalization table.

The timeline is generally 2 to 4 weeks but can always happen sooner. It all depends on the information you provide and if there are issues, how quickly we hear back from you.
If we bump up against any “hits” on our reviews, we are required to clear each one of those potential conflicts to evidence there are no issues.
If the information provided is not correct or is incomplete, we will need to reach out and get this corrected.
Even though funds are initiated or you see them pending in your funding source, this does not mean they are in the escrow account for the offering. Based on the payment rails available in the US, these funds may not appear in escrow for 1-2 days and then they have to sit there for a few days until the escrow agent is satisfied there doesn’t appear to be any issues
Matching of payments to approved applications happens in batches, so while all ready to be closed, your application may be in the next batch.

Andes Capital Group is the FINRA/SEC registered Broker Dealer who has been engaged by the Issuer to act as the Onboarding Agent for this offering.
Andes Capital Group is NOT soliciting this investment nor making any recommendations by collecting, reviewing and processing your application for investment.
Andes Capital Group conducts Anti-Money Laundering, Identity and Bad Actor Disqualification reviews of the Issuer, and ensures they are a registered business in good standing.
Andes Capital Group is NOT validating or approving the information provided by the Issuer or the Issuer itself.
Contact information is provided for applicants to make inquiries and requests of Andes Capital Group regarding the general application process, the status of the application or general Reg CF regulation related information. Andes Capital Group may direct applicants to specific sections of the Offering Statement to locate information or answers to their inquiry but does not opine or provide guidance on Issuer related matters.

Andes Capital Group is compensated by the Issuer for providing its Broker Dealer Onboarding Agent services as disclosed in the Offering Statement. Andes Capital Group does NOT charge the applying investor any fees whatsoever.

By investing in an Issuer’s Reg CF offering where Andes Capital Group is the Broker Dealer Onboarding Agent, Andes Capital must ensure that you as the investor, do not breach the SEC’s limits on investing in Reg CF Offerings within a 12 month period. While it’s not a full-fledged brokerage account where we custody your holdings or recommend any investments, you will have an account at Andes Capital to track the investments made where Andes Capital was engaged as the Broker Dealer Onboarding Agent. There is NO cost, charge or no annual fees etc. for this account whatsoever.